Written by David Heinemeier Hansson and Jason Fried (Basecamp project management tool and Ruby on Rails).
This about managing your team, business, ideas, time and energy.
- Failure is not a rite of passage (failure is not a prerequisite for success). Copy models that already work!
- There’s no such thing as long-term planning. Everything is more or less guessing (throw away your 5-year marketing plan!)
- You don’t necessarily have to grow – find the ideal size for your product/service (bigger means more expensive/complicated)
- In terms of your team, hire only when you really must. Don’t seek out superstars, don’t be limited by geography. Hire “manager of one” (people that are able to work and thrive independently)
- Workaholism is bad. Exercise, eat right and sleep.
- Marketing is not a department, marketing is everywhere (every email you send out, every call you make, every time your customer uses your product/service and talks about it)
- Work on the things you believe in, if you care enough you will find the time
- Make decisions (can be micro decisions) instead of thinking about them.
- Meetings are toxic: if you have to have a meeting, keep it short with a specific goal/task
- Interruptions are very bad for your productivity, arrange “no interruption allowed” time periods